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Revenue Generation
Marketing that pays for itself. Then multiplies.
Every dollar you spend on marketing should return more than it costs. We build revenue-first programs, performance media, conversion optimization, lifecycle marketing, designed to compound.
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The Challenge
Marketing that doesn't impact revenue is a liability, not an investment.
Most budgets are planned and reported by channel, in metrics with no line to revenue. Impressions and clicks only matter if they turn into sales.
We set revenue targets before channels and attribution before launch, then optimize against business numbers. That’s how our programs reach 4.8x ROI.
Our Approach
Revenue-First From Day One.
We build around acquisition cost, conversion, revenue and lifetime value. Performance media, CRO, lifecycle and attribution work as one system, so we can see where revenue is won or lost and fix it.
Services We Deploy
The exact capabilities this solution uses.
Each service plays a specific role in your revenue generation system.
Click any to learn more.
Analytics & Growth
Search & Paid Media
Email & Lifecycle
Web Design & Development
Social & Content
Campaign Strategy
Analytics & Growth
Revenue attribution modeling, unit economics dashboards, and CRO frameworks that connect every dollar to commercial outcomes.
Explore Analytics & Growth
Search & Paid Media
Performance campaigns optimized for ROAS and cost per acquisition — not clicks or impressions.
Explore Search & Paid Media
Email & Lifecycle
LTV-improving lifecycle programs: second purchase flows, upsell sequences, win-back campaigns, and habitual engagement automation.
Ask About Email & Lifecycle
Web Design & Development
High-converting landing pages and CRO testing programs that improve conversion rates at every touchpoint.
Explore Web Design & Development
Social & Content
Revenue-supporting content that reduces friction in the purchase process and builds trust that improves conversion rates.
Explore Social & Content
Campaign Strategy
Promotional and seasonal campaign planning that maximizes revenue per campaign with clear pre/post measurement.
Explore Campaign StrategyMake Spend Accountable
Connect your marketing to revenue.
Share your funnel and targets. We'll show you where revenue is being lost.
What to Expect
What a Prospekt revenue generation program delivers.
Clear revenue attribution on every channel
Full multi-touch attribution showing the revenue contribution of every channel, campaign, and creative — so budget decisions are made on commercial evidence.
LTV improvements through lifecycle programs
Automation and email programs that improve average order value, purchase frequency, and customer retention — compounding revenue from your existing customer base.
Conversion gains where they move the most revenue
CRO focused on the highest-value steps in the funnel, so a small percentage improvement translates into a material revenue number.
4.8x average marketing ROI
Not a guarantee — a result that emerges when every element of a program is optimized against revenue rather than marketing metrics. Our average across engagements is 4.8x.
NEW YORK
TORONTO
SINCE 2011
4.8X ROI
96% RETENTION
1380+ CAMPAIGNS
$380M+ REVENUE
NEW YORK
TORONTO
SINCE 2011
4.8X ROI
96% RETENTION
1380+ CAMPAIGNS
$380M+ REVENUE
NEW YORK
TORONTO
SINCE 2011
4.8X ROI
96% RETENTION
1380+ CAMPAIGNS
$380M+ REVENUE
NEW YORK
TORONTO
SINCE 2011
4.8X ROI
96% RETENTION
1380+ CAMPAIGNS
$380M+ REVENUE
Frequently Asked Questions
Revenue questions, answered.
What does 4.8x ROI actually mean?
It means that for every $1 invested, the program generated approximately $4.80 in attributable return. We connect marketing activity to real business outcomes so performance is measured by revenue impact, not surface-level metrics.
How quickly will we see revenue impact?
It depends on your sales cycle, existing traffic, and starting point. Paid media and conversion improvements can produce early gains, while larger improvements in acquisition efficiency and customer lifetime value typically compound over several months.
Do you work with e-commerce and subscription businesses?
Yes. We work with both e-commerce and subscription models, tailoring the strategy around the metrics that drive each business, including acquisition cost, conversion rate, average order value, retention, repeat purchases, and lifetime value.
How do you set up revenue attribution?
We connect your advertising platforms, website analytics, CRM, and sales or e-commerce data to create a clearer view of the customer journey. This allows us to track which channels and campaigns are contributing to conversions, customers, and revenue.
How do we get started, and what does it cost?
Every engagement is scoped to your goals. Tell us where you are and we’ll come back with a recommended plan and a ballpark.