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Shape AI answers.
Own the conversation.

From AI answer engines to conversational discovery, we structure your brand presence to become the source systems trust, cite, and surface across the decision journey.

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Prospekt - DIGITAL MARKETING - BRAND MARKETING -

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See how AI search talks about you.

Tell us your brand and competitors. We'll check where you're cited, missing or misdescribed.

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People now research and compare brands in AI answers before they see a search result. We make your brand easy for answer engines to understand, trust and cite.

Our AEO programs are built to make your brand easier for answer engines to understand, trust, and retrieve. We audit how your information is structured, identify ambiguity that weakens machine interpretation, and build a framework that improves source clarity, topic authority, and answer readiness.

AEO Strategy

Your brand needs to be interpretable before it can be discoverable.

We combine entity mapping, structured content and schema so AI systems read your brand with confidence. Then we make your site, FAQs and proof repeat the same core facts everywhere answer engines look.

Businesswoman analysing search performance data on a tablet

What's Included

Everything an answer engine needs to quote you.

AEO Visibility Audit
Entity & Topic Mapping
Answer Engine Optimization
Structured Content Design
Knowledge Base & FAQ Strategy
Schema & Information Architecture
Source Page Optimization
Visibility & Citation Reporting
AEO visibility audit summary report on a workplace computer screen

AEO Visibility Audit

Assessment of how your brand currently appears, is cited, or is omitted across AI-assisted discovery environments.

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Entity & Topic Mapping

Structured topic design that clarifies what your brand does, who it serves, and how it should be connected semantically.

Marketer working on a laptop with brand messaging and broadcast plan notes

Answer Engine Optimization

Entity-focused structuring that improves answer visibility, retrieval quality, and confidence in AI-generated responses.

Marketer using a virtual search bar on a laptop to structure content for answer engines

Structured Content Design

Clearer pages, modular information blocks, and machine-readable formatting built for retrieval and summarization.

Marketer planning a knowledge base and FAQ strategy with sticky notes

Knowledge Base & FAQ Strategy

Support content built to reinforce expertise, answer recurring questions, and improve information consistency.

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Schema & Information Architecture

Connected content systems that strengthen machine interpretation across services, industries, authorship, and proof points.

Close-up of fingers typing while optimising source pages for answer engines

Source Page Optimization

Priority page refinements that make source material easier for AI systems to extract, summarize, and trust.

Diverse team meeting to review brand visibility and citation reporting

Visibility & Citation Reporting

Reporting on discoverability trends, source consistency, AI answer presence, and the next opportunities to strengthen coverage.

AI visibility

Are AI answers recommending you?

A strategist will show you how answer engines describe your brand and where competitors get cited instead.

How We Work

From source audit to answer visibility.

01

Audit & Benchmark

We review brand signals, source gaps, factual inconsistencies, and current AI discovery visibility.

02

Strategy & Research

We define priority entities, topic clusters, response themes, and answer-engine opportunities worth pursuing.

03

Content Architecture

We organize service pages, FAQs, supporting content, and structured data for stronger machine interpretation.

04

Launch & Optimize

We publish improvements, evaluate visibility shifts, and refine pages based on how systems retrieve and summarize your brand.

05

Scale & Report

We expand high-performing source content and report on answer visibility, citations, and influenced business outcomes.

NEW YORK

TORONTO

SINCE 2011

4.8X ROI

96% RETENTION

1380+ CAMPAIGNS

$380M+ REVENUE

NEW YORK

TORONTO

SINCE 2011

4.8X ROI

96% RETENTION

1380+ CAMPAIGNS

$380M+ REVENUE

NEW YORK

TORONTO

SINCE 2011

4.8X ROI

96% RETENTION

1380+ CAMPAIGNS

$380M+ REVENUE

NEW YORK

TORONTO

SINCE 2011

4.8X ROI

96% RETENTION

1380+ CAMPAIGNS

$380M+ REVENUE

Frequently Asked Questions

AEO questions, answered.

Answer Engine Optimization (AEO) improves how AI answer engines and assistants understand, summarize and recommend your brand.

SEO is still essential, but AEO goes further by emphasizing source clarity, entity structure, machine-readable information, and content design that supports summarized answers instead of only rankings.

They may use your site, third-party references, structured data, supporting mentions, and broader web context. That is why your source materials and supporting signals need to stay consistent.

Most engagements include answer-visibility auditing, entity mapping, structured content planning, FAQ development, schema support, source-page optimization, and ongoing visibility reporting.

Every engagement is scoped to your goals. Tell us where you are and we’ll come back with a recommended plan and a ballpark.